The Art of Negotiating Insurance

The Art of Negotiating® Insurance is a course designed for  professionals who negotiate insurance cover, whether it’s with underwriters, brokers or clients, as well as agents selling and negotiating insurance policies with customers.

The key to the success of this program is the use of customized case studies, which are developed by our instructors from scratch and tailored to the contractual insurance negotiations your organization faces.

In The Art of Negotiating® Insurance, participants will learn to:

  • Save considerable amounts of time and money for themselves and the other party-negotiate insurance policies, claims, total loss settlements, and contract terms
  • Build strategic relationships centered on win/win outcomes
  • Communicate effectively with clients
  • Understand the role of emotion in negotiating claims
  • Maximize profit in insurance deals
  • Effectively negotiate terms
  • Avoid and overcome obstacles to negotiation
  • Properly evaluate the preferred negotiating style of the other side, and know how to use that information to your benefit
  • Learn how to apply principles of psychology when negotiating
  • Decipher which skills and tactics to use at which points in the negotiation
  • Gain the trust, respect, and confidence of clients
  • Prevent and resolve disagreements with clients and coworkers
  • Negotiate via email and phone


If you are currently negotiating an important insurance contract, this seminar will prepare your organization to achieve maximum results through a program fully customized to the participants’ job description/skill levels and specific terms of the deal.